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Case Studies
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The Power of Creative Diversification on Meta
SEM Marketing, Social Media Dominic Curran 2/21/25 SEM Marketing, Social Media Dominic Curran 2/21/25

The Power of Creative Diversification on Meta

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Block & Tam Win Prestigious “Best Large PPC Agency” US Search Award
SEM Marketing, Luxury Marketing Dominic Curran 11/6/24 SEM Marketing, Luxury Marketing Dominic Curran 11/6/24

Block & Tam Win Prestigious “Best Large PPC Agency” US Search Award

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Which Paid Social Channel Is Right For Your Brand?
SEM Marketing Dominic Curran 11/4/24 SEM Marketing Dominic Curran 11/4/24

Which Paid Social Channel Is Right For Your Brand?

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A Guide to Google Merchant Center Next 
SEM Marketing Dominic Curran 10/28/24 SEM Marketing Dominic Curran 10/28/24

A Guide to Google Merchant Center Next 

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A Guide to the Meta & Google Analytics Integration
SEM Marketing Dominic Curran 10/15/24 SEM Marketing Dominic Curran 10/15/24

A Guide to the Meta & Google Analytics Integration

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2024 Black Friday Ad Campaigns: Adapting to the Election
SEM Marketing Dominic Curran 9/11/24 SEM Marketing Dominic Curran 9/11/24

2024 Black Friday Ad Campaigns: Adapting to the Election

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The Complete Black Friday eCommerce Checklist
Luxury Marketing, SEM Marketing Dominic Curran 8/26/24 Luxury Marketing, SEM Marketing Dominic Curran 8/26/24

The Complete Black Friday eCommerce Checklist

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What Happened With Google Privacy Sandbox?
SEM Marketing Dominic Curran 7/29/24 SEM Marketing Dominic Curran 7/29/24

What Happened With Google Privacy Sandbox?

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Performance Max AI: Google Integrates New AI-Powered Features for PMax
SEM Marketing Dominic Curran 6/10/24 SEM Marketing Dominic Curran 6/10/24

Performance Max AI: Google Integrates New AI-Powered Features for PMax

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Your Guide to Google Consent Mode V2 
SEM Marketing Dominic Curran 5/20/24 SEM Marketing Dominic Curran 5/20/24

Your Guide to Google Consent Mode V2 

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What Is Retargeting & Why Are Retargeting Ads Effective?
SEM Marketing Dominic Curran 2/19/24 SEM Marketing Dominic Curran 2/19/24

What Is Retargeting & Why Are Retargeting Ads Effective?

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Why Full-Funnel Marketing Is so Effective for Luxury Brands
SEM Marketing, SEO, Social Media Dominic Curran 1/2/24 SEM Marketing, SEO, Social Media Dominic Curran 1/2/24

Why Full-Funnel Marketing Is so Effective for Luxury Brands

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Why Paid Search is Key to a Successful Luxury Marketing Plan (& Reaching Your Digitally Disconnected Customers)
SEM Marketing Dominic Curran 10/23/23 SEM Marketing Dominic Curran 10/23/23

Why Paid Search is Key to a Successful Luxury Marketing Plan (& Reaching Your Digitally Disconnected Customers)

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How to Create an Omnichannel Experience and Why It Matters
SEM Marketing, SEO, Social Media Dominic Curran 10/16/23 SEM Marketing, SEO, Social Media Dominic Curran 10/16/23

How to Create an Omnichannel Experience and Why It Matters

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How Luxury Brands Can Use Audience Segmentation This Black Friday
SEM Marketing, Luxury Marketing Dominic Curran 10/9/23 SEM Marketing, Luxury Marketing Dominic Curran 10/9/23

How Luxury Brands Can Use Audience Segmentation This Black Friday

Find out how luxury brands can use audience segmentation to boost the performance of their targeted ads and drive sales this Black Friday.

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Maximize Shopping Season With Google’s Updated Holiday Ad Guide
SEM Marketing Dominic Curran 9/11/23 SEM Marketing Dominic Curran 9/11/23

Maximize Shopping Season With Google’s Updated Holiday Ad Guide

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Google Shopping Feed Optimization to Compete With Multi-brand Retailers
SEM Marketing Dominic Curran 8/7/23 SEM Marketing Dominic Curran 8/7/23

Google Shopping Feed Optimization to Compete With Multi-brand Retailers

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How To Make PPC and SEO Work Together
SEM Marketing, SEO Dominic Curran 7/31/23 SEM Marketing, SEO Dominic Curran 7/31/23

How To Make PPC and SEO Work Together

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What Is First Party Data & How to Use It in Marketing Reports
SEM Marketing Dominic Curran 7/24/23 SEM Marketing Dominic Curran 7/24/23

What Is First Party Data & How to Use It in Marketing Reports

It all begins with an idea.

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How to Increase ROAS on Meta [2024 Update]
SEM Marketing Dominic Curran 7/10/23 SEM Marketing Dominic Curran 7/10/23

How to Increase ROAS on Meta [2024 Update]

Since 2020, Block & Tam have been helping businesses to mitigate issues and explore new strategies for reaching and engaging with their target audience - we have condensed some of our most important findings into 4 Key Tips for Achieving Positive ROAS on Meta in 2023

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